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 <updated>2010-09-09T03:12:34Z</updated>
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   <title type="html">Bon Appetit Kids</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=734" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/734</id>
   <author>
     <name>Willis Getchell</name>
   </author>
   <updated>2010-04-04T12:00:00Z</updated>
   <summary type="html"><![CDATA[The fact remains, to a lot of restaurants, that kids present both a challenge and an opportunity. ]]></summary>
   <content type="html"><![CDATA[Bon Appetit Kids

Kids menus grow up

&nbsp;
By Willis Getchell
&nbsp;
Faced with declines in covers as families stay home to eat, more and more operators are shifting away from the old paradigm that endured kids or even discouraged their pres...]]></content>
 </entry>
 <entry>
   <title type="html">Building Your Business One Customer at a Time </title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=696" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/696</id>
   <author>
     <name>Fred Langley</name>
   </author>
   <updated>2010-01-01T12:00:00Z</updated>
   <summary type="html"><![CDATA[Ask yourself what you can be doing in your restaurant to make an impression on your guests. The smiles and relationship building have been re-energizing for me and my staff. ]]></summary>
   <content type="html"><![CDATA[Building Your Business One Customer at a Time 
It&rsquo;s no clich&eacute;; it&rsquo;s real numbers and real relationship



By Fred Langley 

&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbs...]]></content>
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 <entry>
   <title type="html">A-ha! Margin - January 2010</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=697" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/697</id>
   <author>
     <name>David Scott Peters</name>
   </author>
   <updated>2010-01-01T12:00:00Z</updated>
   <summary type="html"><![CDATA[Make your menu work for you. Sit down and take a long hard look at your menu. ]]></summary>
   <content type="html"><![CDATA[











A-Ha! Margin






&nbsp; 



Engineer your menu.

&nbsp;

Make your menu work for you. Sit down and take a long hard look at your menu. Do you know what sells and what doesn&rsquo;t? The dogs are the ones that ...]]></content>
 </entry>
 <entry>
   <title type="html">A-ha! Margin - August 2009</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=640" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/640</id>
   <author>
     <name>David Scott Peters</name>
   </author>
   <updated>2009-08-03T12:00:00Z</updated>
   <summary type="html"><![CDATA[The trick to covering your shifts (and your butt) is having two FTEs (full-time equivalents) more than you need.]]></summary>
   <content type="html"><![CDATA[











A-Ha! Margin






&nbsp; 
Covering Your Shifts



The trick to covering your shifts (and your butt) is having two FTEs (full-time equivalents) more than you need. To achieve this, you can either have extra people ...]]></content>
 </entry>
 <entry>
   <title type="html">Providing Exceptional Customer Service</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=627" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/627</id>
   <author>
     <name>Tracy Yandow</name>
   </author>
   <updated>2009-07-03T12:00:00Z</updated>
   <summary type="html"><![CDATA[If you&#8217;ve visited a restaurant lately, have you noticed how you&#8217;re oftentimes treated like a number, herded like cattle, stuck behind velvet ropes, and queued up until you hear &#8216;NEXT&#8217;...]]></summary>
   <content type="html"><![CDATA[&nbsp;
Providing Exceptional Customer Service
The lost art form


By Tracy Yandow 
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; The Manual Solution

If you&rsquo;ve visited a res...]]></content>
 </entry>
 <entry>
   <title type="html">Top Business Killers</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=612" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/612</id>
   <author>
     <name>David Scott Peters</name>
   </author>
   <updated>2009-06-02T12:00:00Z</updated>
   <summary type="html"><![CDATA[You can&#8217;t afford to not make a great first impression. There are too many other options for your customers in today&#8217;s marketplace. ]]></summary>
   <content type="html"><![CDATA[Top Business Killers 
Five critical points of contact to ignore if you want to kill your business


&nbsp;
By David Scott Peters
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&...]]></content>
 </entry>
 <entry>
   <title type="html">Make a Few Adjustments</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=605" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/605</id>
   <author>
     <name>Jenny Brooks</name>
   </author>
   <updated>2009-04-01T12:00:00Z</updated>
   <summary type="html"><![CDATA[With almost every restaurant suffering some dip in sales during this economy, it&#8217;s up to you to find a way to meet customers&#8217; current needs and draw them back in.]]></summary>
   <content type="html"><![CDATA[Make a Few Adjustments
Some tips on how to get the word out
&nbsp;


&nbsp;
By Jenny Brooks
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&...]]></content>
 </entry>
 <entry>
   <title type="html">Productive Web Surfing - April 2009</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=608" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/608</id>
   <author>
     <name>David Scott Peters</name>
   </author>
   <updated>2009-04-01T12:00:00Z</updated>
   <summary type="html"><![CDATA[If you don&#8217;t know what Twitter is, make it your personal goal this week to go online and find out. ]]></summary>
   <content type="html"><![CDATA[





Productive Web Surfing
&nbsp;
&nbsp;
Tweet Away
&nbsp;
Get in on the forefront of this massive social mechanism
&nbsp;
Check Out 
www.twitter.com 
&nbsp;
Why
If you don&rsquo;t know what Twitter is, make it your personal goal t...]]></content>
 </entry>
 <entry>
   <title type="html">Cater to Your Customers</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=Cater-to-your-customers" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/322</id>
   <author>
     <name>Michael Attias</name>
   </author>
   <updated>2007-10-09T12:00:00Z</updated>
   <summary type="html"><![CDATA[If you have a party room or take party reservations during the holidays, make sure you get your customers to book early. ]]></summary>
   <content type="html"><![CDATA[
&ldquo;Cater&rdquo; to Your Customers


Fill holiday sales stocking with catering


&nbsp;
&nbsp;By Michael Attias
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&n...]]></content>
 </entry>
 <entry>
   <title type="html">The Power of the Server</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=the-power-of-the-server" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/173</id>
   <author>
     <name>Linda Peters-Getchell</name>
   </author>
   <updated>2006-12-17T12:00:00Z</updated>
   <summary type="html"><![CDATA[When was the last time you did a points of service review with your staff? What can you do today to make certain a guest does not leave your restaurant never to return again because you have a server that isn't trained or shouldn't have been hired?]]></summary>
   <content type="html"><![CDATA[The Power of the Server


One woman&rsquo;s tale of bad service
&nbsp;








By Linda Peters-Getchell
The Spark Connection, LLC

&nbsp;
One server has the power to not only make or break a dining experience, but the power to cause a guest never to ...]]></content>
 </entry>
 <entry>
   <title type="html">Set Yourself Apart from the Others</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=set-yourself-apart-from-the-others" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/114</id>
   <author>
     <name>David Scott Peters</name>
   </author>
   <updated>2006-06-07T12:00:00Z</updated>
   <summary type="html"><![CDATA[The most expensive and slowest way to increase your sales is to focus on finding new customers. The easiest and fastest way to increase your sales is to increase visits and ticket size. Modeling the 12 steps above will virtually guarantee you&#8217;ll have repe]]></summary>
   <content type="html"><![CDATA[

Set Yourself Apart from the Others


Ideas from one successful model

&nbsp;
By David Scott Peters
&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Smile Butt...]]></content>
 </entry>
 <entry>
   <title type="html">Five Fatal &#8213; Yet Avoidable &#8213; Service Errors</title>
   <link type="text/html" href="http://members.therestaurantexpert.com/viewarticle.php?articleid=five-fatal--yet-avoidable--service-errors" rel="alternate" />
   <id>http://members.therestaurantexpert.com/viewarticle.php/32</id>
   <author>
     <name>David Scott Peters</name>
   </author>
   <updated>2006-01-14T12:00:00Z</updated>
   <summary type="html"><![CDATA[There are a lot of great things about being an independently owned and operated restaurant. As owners, we have the ability to be unique and different, and to just be ourselves. One of the problems with this flexibility is independent restaurant owners oft]]></summary>
   <content type="html"><![CDATA[###
Five Fatal &mdash; Yet Avoidable &mdash; Service Errors 
What Happens When You Let Your Servers Run Your Business into the Ground
&nbsp;
By David Scott Peters
Smile Button Enterprises, LLC
There are a lot of great things about being an independen...]]></content>
 </entry>
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